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Product image for Building MVP & Proving PMF

Building MVP & Proving PMF

This Master Class course contains three lessons: * Minimum viable product * Case studies in product-market fit * Proving product-market fit for a total of 55 minutes and two downloadable resources. This will take you from defining your MVP with the input of several (many) prospective customers not least of which is your lighthouse customer all the way to proving Product-Market Fit where you have several paying customers. All of this sets you up very well to raise a Series A.

CourseBy Jothy Rosenberg

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Building Your Business: From MVP to Profitability

These courses are part of the overall program called "Who Says You Can't Startup!" and focus on the critical series of steps leading to proving product-market fit including choosing the market, building the minimum viable product, and, of course, proving product-market fit. Once that is behind you, you will learn about raising Series A, about valuation and dilution, creating a business strategy and model, developing a Go-to-Market strategy, crafting a business plan, managing cash carefully, and achieving cash-flow positive. These are meaty courses and essential to becoming one of the startup success stories.

CourseBy Jothy Rosenberg

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Business Strategy & Models

This Deep Dive course consists of three lessons: * Developing a successful business strategy * Creating a sustainable business model * Crafting a comprehensive business plan totaling 41 minutes with 11 downloadable resources. Business strategy and model are critical to a) guide you as you develop your operations and you will make money. I have also put here the lesson on crafting a business plan which is needed for later rounds of financing and to support an exit.

CourseBy Jothy Rosenberg

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Cash Management

This is a Deep Dive course consisting of two lessons: * Cash burn and runway * Achieving cash-flow positive and totaling 34 minutes with 6 downloadable resources. Cash is not only king but startups who fail usually do so because they run out of cash. This is the right time to learn cash management so you can get to cash-flow positive and ultimately to profitability.

CourseBy Jothy Rosenberg

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CEO Readiness

Contains 3 lessons: ✔ Who should be CEO—overcoming imposter syndrome ✔ First time CEO—key challenges and red flags ✔ First time CEO—my story

CourseBy Jothy Rosenberg

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Crisis & Growth Capital

Crisis & Growth Capital is a Master Class course consisting of 2 lessons: * Crisis management and pivoting * Preparing for growth capital rounds for a total of 75 minutes of video playback time and 6 downloadable resources.

CourseBy Jothy Rosenberg

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Culture Master Class

This Master Class course on company culture contains three lessons: * Importance of company culture * Creating a positive work environment and values * Fostering a culture of innovation and collaboration consisting of 98 minutes of video lessons plus 16 downloadable resources

CourseBy Jothy Rosenberg

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Due Diligence

Due Diligence is a challenging step every founder faces before a financing or an exit. I have tried to made this a lot less challenging by providing the 49-point checklist that comes from going through this at least 20 times over the course of 9 startups. Additionally, after many attempts I finally found a great structure for a data room that is where all the data investors expect to find will reside. Specifically this course includes two lessons: 1. Due diligence part 1—an exam you have to pass 2. Due diligence part 2—setting up a great data room as well as two downloadable resources: 📖 Due diligence 49-point checklist which is the set of questions you should answer prior to engaging with the investor's team 📖 Data room layout which provides a map from our DropBox area we directly share with investors as they get ready to dig in

CourseBy Jothy Rosenberg

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Early Fundraising

This is a deep dive course about how to execute early fundraising consisting of four lessons: 1. Different funding rounds for startups 2. A friends and family raise 3. Pitching to investors—and securing funding 4. All about angels—when to use them and how to raise from them The total length of all four lessons is 55 minutes. The course also provides five downloadable resources: 📖 Different Funding Rounds for Startups table — a quick reference guide 📖 SAFE note form — a Word template for a SAFE note you can use 📖 Financing Legal Documents list — a list of all the legal documents you need for a financing 📖 HEART Pitch Deck Template — the HEART pitch structure proven to really work with investors 📖 What Angel Groups Ask For — what to expect to see Angels ask for so you can prepare well

CourseBy Jothy Rosenberg

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Exit Preparation

Exit Preparation is a Master Class course consisting of 2 lessons: * Strategic exit preparation * Advanced financial management and unit economics for a total of 86 minutes of video playback time and 7 downloadable resources

CourseBy Jothy Rosenberg

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Finding Your Market

This course contains three lessons: * Understanding the concept of product-market fit * Identifying and reaching your target market * Lighthouse customers Which is all about figuring out what your market is and along the way recruiting a lighthouse customer who can help you define your minimum viable product (MVP) on the way to later proving Product-Market Fit (PMF)

CourseBy Jothy Rosenberg

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Founder Fundamentals

This is a Quick Win course with two short lessons about founders at a startup: 1. All about founders—what are they, who should be one? 2. Founders gone rogue—a few horror stories to keep in mind

CourseBy Jothy Rosenberg

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Go-to-Market

This is a Master Class course that contains just one lesson and it is the longest lesson in the entire Who Says You Can't Startup online program. Go-to-Market is widely misunderstood and yet it is the key to becoming profitable once you have proven PMF. This course and lesson is 59 minutes long and has 12 downloadable resources.

CourseBy Jothy Rosenberg

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International

International is a Deep Dive course with one lesson: * International expansion and market entry consisting of 49 minutes of video playback and 4 downloadable resources

CourseBy Jothy Rosenberg

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Investor Psychology

This is a Quick Win course consisting of two lessons totaling 19 minutes designed to get you to think like an investor. Doing so will make you much more effective at raising money. The two lessons are: 1. Investors are not your friend—why this is important 2. How institutional investors tick—it helps to think like them

CourseBy Jothy Rosenberg

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Leadership Structure

Leadership Structure is a Quick Win course consisting of one lesson: * Does a startup need both a CEO and COO? that is 18 minutes long and includes 3 downloadable resources

CourseBy Jothy Rosenberg

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Legal & Governance

Legal & Governance is a Master Class course consisting of two lessons as follows: * Legal, IP, and compliance essentials * Board dynamics and governance totaling 125 minutes video running time (in two videos, part A and B) and 14 downloadable resources.

CourseBy Jothy Rosenberg

Product image for People & Culture: Building Your Startup Dream Team

People & Culture: Building Your Startup Dream Team

These courses are part of the overall program called "Who Says You Can't Startup!" and focus on all the aspects of building a great team and culture. Culture is where it starts as that is the key to hiring and retaining the best. There are lessons about how to hire (and fire), how to align teams with company goals, and how to build a culture of innovation and collaboration. We spend a good amount of time on the role of marketing and when you need it as well as when do you bring in sales and how to you compensate them. Finally, the concept of COO has a lesson dedicated to it.

CourseBy Jothy Rosenberg

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Post-exit

Post-exit is a Deep Dive lesson consisting of one lesson: * Post-exit wealth management and legacy planning consisting of 33 minutes of video playback and 4 downloadable resources

CourseBy Jothy Rosenberg

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Sales & Marketing Leaders

Sales & Marketing Leaders is a Master Class consisting of two lessons: * Marketing and when you need it * When do you need a sales leader? totaling 99 minutes of video lessons and 13 downloadable resources

CourseBy Jothy Rosenberg

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Scaling Systems

Scaling Systems is a Master Class in how to scale your startup. It consists of two very meaty lessons (each with two videos, a part A and part B) as follows: * Scaling challenges—process, technology, and systems * Building operational systems and controls totaling 134 minutes with 15 downloadable resources.

CourseBy Jothy Rosenberg

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Seed Round Essentials

This is a Deep Dive course about Seed Rounds and our first foray into term sheets. It consists of two lessons totaling 36 minutes two downloadable resources. The lessons are: 1. Raising a seed round—the first priced round 2. Term sheet—what is it and when should you expect one? And the two resources are 📖 NewCo Seed Series Term Sheet which is an actual term sheet I used to raise a Seed 📖 Venture Capital Deal Terms (term sheet) which is a more complicated term sheet from the book Venture Capital Deal Terms and is a comprehensive model to compare your term sheet to

CourseBy Jothy Rosenberg

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Series A & Valuation

This Deep Dive course contains two lessons: * Raising Series A * Valuation, dilution, and avoiding down rounds Series A is the first seminal institutional round that is only achievable after proving product-market fit. It requires a lot of discipline and care. I include the lesson on valuation here because it is vitally important in the context of Series A that founders and their teams understand the real meaning of dilution and how valuations are established so they can explain it to their teams to keep incentives high.

CourseBy Jothy Rosenberg

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Stakeholder Management

Stakeholder Management is a Master Class course that contains two lessons: * Investor relations and reporting * Strategic partnerships and business development for a total of 90 minutes of video runtime and 8 downloadable resources

CourseBy Jothy Rosenberg

Product image for Startup Leadership & Fundraising: A Foundation for Success

Startup Leadership & Fundraising: A Foundation for Success

These courses are part of the overall program called "Who Says You Can't Startup!" and focus on the founding, formation and initial financing of the startup. Several lessons deal with the CEO: who should be the CEO, what to expect as first-time CEO and overcoming the natural imposter syndrome. Then it moves to founders where there is a lot to know. Funding is next: where to go, how to pitch, how to close, and a deep dive into how investor tick. It closes with lessons on term sheets and due diligence that are so critical to the financing process.

CourseBy Jothy Rosenberg

Product image for Team Building

Team Building

This course is a Deep Dive on team building that contains two lessons: * Building a strong and diverse team * How to hire (and fire) consisting of 50 minutes of video lessons and 8 downloadable resources

CourseBy Jothy Rosenberg

Product image for Team Scaling

Team Scaling

Team Scaling is a Master Class course consisting of two lessons: * Aligning teams with company objectives * Managing and scaling your startup team Totaling 113 minutes of video lessons as well as 10 downloadable resources

CourseBy Jothy Rosenberg

Product image for Who Says You Can't Startup

Who Says You Can't Startup

Inspired by my recent book called Tech Startup Toolkit

Bundle

Product image for Who Says You Can't Startup Exit Track

Who Says You Can't Startup Exit Track

Exit Track combines Courses 3 & 4 to prepare founders for scaling and successful exits. Learn to build high-performing teams, manage investors and boards, make tough decisions, and position your startup as an attractive acquisition target with confidence.

Bundle

Product image for Who Says You Can't Startup Launch Track

Who Says You Can't Startup Launch Track

Launch Track combines Courses 1 & 2 to guide founders from idea to traction. Learn to transition into the CEO role, avoid early mistakes, secure funding, achieve product–market fit, and build a go-to-market strategy that drives growth with confidence.

Bundle

Product image for Who Says You Can't Startup Scale Track

Who Says You Can't Startup Scale Track

Scale Track combines Courses 2 & 3 to help founders move from traction to sustainable growth. Learn to validate product–market fit, secure lighthouse customers, recruit top talent, build culture, and scale teams while keeping your startup’s edge.

Bundle

31 products found