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Learn from $231 million in 2 successful exits AND from my costly mistakes across 9 startups in 37 years









Dive into 60 lessons across four comprehensive courses, with additional 1:1 mentoring on offer from Jothy


Launch, grow, and scale your startup with battle-tested strategies from someone who's been in the trenches building 9 tech startups that achieved $231M+ in exits. These four comprehensive courses give you the exact roadmap I've used to navigate every critical phase of the entrepreneurial journey, from raising millions to successful exits.

Whether you're just starting out or scaling your existing venture, this program delivers actionable insights without the fluff. You'll learn how to avoid costly mistakes, make confident decisions under pressure, and dramatically increase your startup's chances of success.

"This is the program I sure wish I had when I was learning the hard way as I founded and ran 9 tech startups!"





FOUR COMPREHENSIVE COURSES

With concrete, actionable advice to help you...

Course 1

Startup Leadership & Fundraising: A Foundation for Success









Attract Investors on Your Terms and Build your Dream

Master the leadership mindset and fundraising strategies that transform technical founders into confident CEOs who can secure the funding needed to launch and scale their startups.



Available now







Course 2

Building Your Business: From Minimum Viable Product to Profitability









Find PMF and Master Your Go-to-Market Strategy

Learn the systematic frameworks to validate your product with real customers, execute a winning go-to-market strategy, and achieve the cash-flow positive milestone that gives you control over your startup's destiny.

Available now







Course 3

People & Culture: Building Your Startup Dream Team








Build a Dream Team That Executes Your Vision

Scale from founder-led execution to professional team leadership by mastering company culture creation, strategic hiring decisions, and the management systems that turn individual contributors into high-performing teams.


Available now










Course 4

Mastering Startup Operations:
Exit Strategies & Beyond





Navigate to a Successful Exit on Your Terms

Navigate advanced operational challenges and prepare for successful exits by mastering board dynamics, crisis management, acquisition preparation, and the strategic decisions that maximize long-term value creation.

Lessons rolling out now through December 2025







MEET THE INCORRIGIBLE ENTREPRENEUR

Hi, I'm Jothy Rosenberg

5/7
Founder of 9 startups and mentor to CEOs.




Whether you're just starting out or scaling your existing venture, I have developed this 61-lesson program to share actionable insights without the fluff. My goal is that you'll learn how to avoid the costly mistakes I've already made, make confident decisions under pressure, and dramatically increase your startup's chances of success.

Two of my startups exited for a combined $231 million.

Unlike programs taught by academics, this experience delivers battle-tested frameworks I've personally used for each phase of your startup journey. When others falter during funding droughts, fierce competition, or unexpected crises, you'll have the precise playbook to not just survive but accelerate past competitors. For the first two courses alone, I provide 43 battle-tested templates, frameworks, and checklists I've personally used to build multimillion-dollar companies—available for immediate download.

My source of grit:

What most people don't know is that my entrepreneurial path began after overcoming cancer that took my leg at 16 and a lung at 19 which, at the time, no one had ever survived. This experience fundamentally shaped how I approach business challenges, risk, and resilience.

Through these experiences, I've learned vital lessons...

Now, I want to help YOU apply these insights to successfully build and grow your own startup.









Watch the Trailer TO SEE WHAT'S INCLUDED


Course 1 - WHAT'S INCLUDED

Startup Leadership & Fundraising: A Foundation for Success

(19 lessons, 11 resources)

I've guided hundreds of founders through the treacherous early stages where most startups falter. In this foundational course, I'll show you exactly how to overcome imposter syndrome, build your leadership presence, and master the fundraising process that most first-time CEOs get wrong. You'll learn my battle-tested pitching framework that secured millions in funding, how to identify the right investors (while avoiding toxic ones), and navigate due diligence like a pro. By the end, you'll approach investors with the confidence of a seasoned founder. A signed copy of Tech Startup Toolkit will be sent to you. Click on the card to the right to see the course 1 curriculum ➠


Ready to transform your fundraising approach? Get instant access to Course I or save 10% with the complete bundle











Startup Leadership & Fundraising: A Foundation for Success

This is course one (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the founding, formation and initial financing of the startup. Several lessons deal with the CEO: who should be the CEO, what to expect as first-time CEO and overcoming the natural imposter syndrome. Then it moves to founders where there is a lot to know. Funding is next: where to go, how to pitch, how to close, and a deep dive into how investor tick. It closes with lessons on term sheets and due diligence that are so critical to the financing process.

Jothy Rosenberg

Jothy Rosenberg

$375

Building Your Business: From MVP to Profitability

This is course two (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the critical series of steps leading to proving product-market fit including choosing the market, building the minimum viable product, and, of course, proving product-market fit. Once that is behind you, you will learn about raising Series A, about valuation and dilution, creating a business strategy and model, developing a Go-to-Market strategy, crafting a business plan, managing cash carefully, and achieving cash-flow positive. It is a meaty course and an essential one to becoming one of the startup success stories.

Jothy Rosenberg

Jothy Rosenberg

$375

People & Culture: Building Your Startup Dream Team

This is course three (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on all the aspects of building a great team and culture. Culture is where it starts as that is the key to hiring and retaining the best. There are lessons about how to hire (and fire), how to align teams with company goals, and how to build a culture of innovation and collaboration. We spend a good amount of time on the role of marketing and when you need it as well as when do you bring in sales and how to you compensate them. Finally the concept of COO has a lesson dedicated to it.

Jothy Rosenberg

Jothy Rosenberg

$375

Mastering Startup Operations: Exit Strategies & Beyond

This is course four (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on management challenges, overcoming obstacles, how to become a great leader, and dealing with your board of directors and investors. Among the more difficult challenges is when the company is not doing well or not going to make it, we need to talk about downsizing, or worse, winding up operations. But we end on a high note with several lessons about various aspects of an exit.

Jothy Rosenberg

Jothy Rosenberg

$375

Course 2 - WHAT'S INCLUDED

Building Your Business: From Minimum Viable Product to Profitability

(16 lessons, 36 resources)

After helping dozens of startups find their market fit, I've distilled the process into a repeatable system you can implement immediately. I'll walk you through identifying your true lighthouse customers, building only what they'll actually pay for, and creating a sustainable business model that scales. You'll get my exact templates for validating product-market fit and the go-to-market strategy that propelled my startup to Series A in record time. This is the roadmap most founders spend years discovering through painful trial and error. A signed copy of Tech Startup Toolkit will be sent to you. Click on the card to the right to see the course 2 curriculum ➠


Ready to get to work on your MVP, PMF, and GTM? Get instant access to Course II or save 10% with the complete bundle.












Startup Leadership & Fundraising: A Foundation for Success

This is course one (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the founding, formation and initial financing of the startup. Several lessons deal with the CEO: who should be the CEO, what to expect as first-time CEO and overcoming the natural imposter syndrome. Then it moves to founders where there is a lot to know. Funding is next: where to go, how to pitch, how to close, and a deep dive into how investor tick. It closes with lessons on term sheets and due diligence that are so critical to the financing process.

Jothy Rosenberg

Jothy Rosenberg

$375

Building Your Business: From MVP to Profitability

This is course two (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the critical series of steps leading to proving product-market fit including choosing the market, building the minimum viable product, and, of course, proving product-market fit. Once that is behind you, you will learn about raising Series A, about valuation and dilution, creating a business strategy and model, developing a Go-to-Market strategy, crafting a business plan, managing cash carefully, and achieving cash-flow positive. It is a meaty course and an essential one to becoming one of the startup success stories.

Jothy Rosenberg

Jothy Rosenberg

$375

People & Culture: Building Your Startup Dream Team

This is course three (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on all the aspects of building a great team and culture. Culture is where it starts as that is the key to hiring and retaining the best. There are lessons about how to hire (and fire), how to align teams with company goals, and how to build a culture of innovation and collaboration. We spend a good amount of time on the role of marketing and when you need it as well as when do you bring in sales and how to you compensate them. Finally the concept of COO has a lesson dedicated to it.

Jothy Rosenberg

Jothy Rosenberg

$375

Mastering Startup Operations: Exit Strategies & Beyond

This is course four (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on management challenges, overcoming obstacles, how to become a great leader, and dealing with your board of directors and investors. Among the more difficult challenges is when the company is not doing well or not going to make it, we need to talk about downsizing, or worse, winding up operations. But we end on a high note with several lessons about various aspects of an exit.

Jothy Rosenberg

Jothy Rosenberg

$375

Course 3 - WHAT'S INCLUDED

People & Culture: Building Your Startup Dream Team

(12 lessons, 50 resources)

I've built multiple high-performing teams and made every hiring mistake possible so you don't have to. In this course, I'll share my proven frameworks for recruiting exceptional talent, creating a culture that drives innovation, and developing leadership throughout your organization. You'll learn exactly when to hire key roles, how to align everyone with company objectives, and the difficult art of firing fast when necessary. The team you build will determine your startup's ceiling—I'll help you raise it. A signed copy of Tech Startup Toolkit will be sent to you. Click on the card to the right to see the course 3 curriculum ➠


Ready to build a world-class team and a great culture? Get access to Course III as it goes live or save 10% with the complete bundle.











Startup Leadership & Fundraising: A Foundation for Success

This is course one (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the founding, formation and initial financing of the startup. Several lessons deal with the CEO: who should be the CEO, what to expect as first-time CEO and overcoming the natural imposter syndrome. Then it moves to founders where there is a lot to know. Funding is next: where to go, how to pitch, how to close, and a deep dive into how investor tick. It closes with lessons on term sheets and due diligence that are so critical to the financing process.

Jothy Rosenberg

Jothy Rosenberg

$375

Building Your Business: From MVP to Profitability

This is course two (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the critical series of steps leading to proving product-market fit including choosing the market, building the minimum viable product, and, of course, proving product-market fit. Once that is behind you, you will learn about raising Series A, about valuation and dilution, creating a business strategy and model, developing a Go-to-Market strategy, crafting a business plan, managing cash carefully, and achieving cash-flow positive. It is a meaty course and an essential one to becoming one of the startup success stories.

Jothy Rosenberg

Jothy Rosenberg

$375

People & Culture: Building Your Startup Dream Team

This is course three (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on all the aspects of building a great team and culture. Culture is where it starts as that is the key to hiring and retaining the best. There are lessons about how to hire (and fire), how to align teams with company goals, and how to build a culture of innovation and collaboration. We spend a good amount of time on the role of marketing and when you need it as well as when do you bring in sales and how to you compensate them. Finally the concept of COO has a lesson dedicated to it.

Jothy Rosenberg

Jothy Rosenberg

$375

Mastering Startup Operations: Exit Strategies & Beyond

This is course four (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on management challenges, overcoming obstacles, how to become a great leader, and dealing with your board of directors and investors. Among the more difficult challenges is when the company is not doing well or not going to make it, we need to talk about downsizing, or worse, winding up operations. But we end on a high note with several lessons about various aspects of an exit.

Jothy Rosenberg

Jothy Rosenberg

$375

Course 4 - WHAT'S INCLUDED

Mastering Startup Operations:

Exit Strategies & Beyond

(13 lessons)

I've guided startups through successful acquisitions and witnessed catastrophic failures—the difference often comes down to decisions made years earlier. In this advanced course, I'll show you how to structure your company for an optimal exit from day one. You'll learn my strategies for managing investor communications, navigating board dynamics, and positioning your startup as an attractive acquisition target. When others scramble during downturns, you'll have the playbook to not just survive but thrive through volatility. A signed copy of Tech Startup Toolkit will be sent to you. Click on the card to the right to see the course 4 curriculum ➠


Ready to hone your management skills and head strongly to a great exit? Lessons are rolling out now through December 2025. Get access to Course IV as it goes live or save 10% with the complete bundle.











Startup Leadership & Fundraising: A Foundation for Success

This is course one (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the founding, formation and initial financing of the startup. Several lessons deal with the CEO: who should be the CEO, what to expect as first-time CEO and overcoming the natural imposter syndrome. Then it moves to founders where there is a lot to know. Funding is next: where to go, how to pitch, how to close, and a deep dive into how investor tick. It closes with lessons on term sheets and due diligence that are so critical to the financing process.

Jothy Rosenberg

Jothy Rosenberg

$375

Building Your Business: From MVP to Profitability

This is course two (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on the critical series of steps leading to proving product-market fit including choosing the market, building the minimum viable product, and, of course, proving product-market fit. Once that is behind you, you will learn about raising Series A, about valuation and dilution, creating a business strategy and model, developing a Go-to-Market strategy, crafting a business plan, managing cash carefully, and achieving cash-flow positive. It is a meaty course and an essential one to becoming one of the startup success stories.

Jothy Rosenberg

Jothy Rosenberg

$375

People & Culture: Building Your Startup Dream Team

This is course three (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on all the aspects of building a great team and culture. Culture is where it starts as that is the key to hiring and retaining the best. There are lessons about how to hire (and fire), how to align teams with company goals, and how to build a culture of innovation and collaboration. We spend a good amount of time on the role of marketing and when you need it as well as when do you bring in sales and how to you compensate them. Finally the concept of COO has a lesson dedicated to it.

Jothy Rosenberg

Jothy Rosenberg

$375

Mastering Startup Operations: Exit Strategies & Beyond

This is course four (of four) that are part of the overall program called "Who Says You Can't Startup." This course focuses on management challenges, overcoming obstacles, how to become a great leader, and dealing with your board of directors and investors. Among the more difficult challenges is when the company is not doing well or not going to make it, we need to talk about downsizing, or worse, winding up operations. But we end on a high note with several lessons about various aspects of an exit.

Jothy Rosenberg

Jothy Rosenberg

$375

Ready to go all in?

Get Lifetime Access to All Four Courses

(Save 10% vs Buying Individually!)


DIRECT 1:1 MENTORING BY THE INCORRIGIBLE ENTREPRENEUR

Want 1:1 advice / mentoring?

Got a challenging situation? Need to bounce something off of someone who's been there, done that who is not your board, not your investor, and not your team? Yes, you'll actually get to speak with me directly, not an assistant or junior coach






Jothy mentoring

I've mentored CEOs, been on the boards of startups where advice is part of the job, and founded a CEO peer support group so I know how to listen. Then I'll use my 37 years of founding and running 9 startups to offer actionable suggestions for most situations that might occur.

Mentoring is a natural add-on to these courses, the book, and my podcast, all of which are focused on helping the next generation of startup founders and CEOs

A link to scheduling and paying for a mentoring session is located at the top of each of the four courses. I limit myself to just 3 sessions per week. These will be recorded Zoom sessions 50 minutes in length.

"If you search for a contemporary definition of the word 'tenacity,' you will surely find a photo of Jothy Rosenberg. He typifies every aspect of that key entrepreneurial trait."

– Jules Knittel Pieri, founder of Grommet, partner XFactor Ventures

BOOK & COURSE

Why Buy the Program?

This online program is based on the concepts in my book that readers are calling 'the most actionable startup guide they've encountered'



The course extends on the content of the book, adding visuals and extensive video lesson where I personally walk you through each concept.

The Who Says You Can't Startup online program is the comprehensive director’s cut – with all the frameworks, case studies, and practical tools.

Whether you learn best through video (60 lessons), reading (complete transcripts of every lesson), or hands-on application (downloadable worksheets and templates), these courses support various learning styles.

"I believe entrepreneurs learn more from honest accounts of failure than from sanitized success stories. That's why I'm transparent about every mistake I've made."

– Jothy Rosenberg, founder & chairman Dover Microsystems

With every course you purchase, you will receive a signed copy of my book sent to the mailing address you provide at purchase.




☜ Click on the book image to purchase it from Manning

CUSTOMER REVIEWS

Hear From People Who Enjoy My Work!

testimonial Abid Ahmad, Penn-Securities
"Extremely well written!

An easy read. Jothy’s style of relaying knowledge through personal observations makes it compelling."


Brian Jacobs, Stanford GSB, NovaSoft
"Jothy never passes up a challenge.

He provides reflections that will be useful to all entrepreneurs. His career provides opportunities to learn, laugh, or cry."

Jonathan Becher, President, San Jose Sharks
"An unflinching view of life as a technology entrepreneur.

A fellow entrepreneur, I kept shaking my head at every anecdote."



testimonial Durward Rogers, Major business school
"The worksheets alone are worth the price of the course.



While working at a major business school, I sat in on many, many talks and classes, and your course provides everything a CEO entrepreneur would get out of this business school’s 100x more expensive MBA program. People who haven’t worked in a startup don’t have any idea of the scope and difficulty of what they face, and you have given them the tools they need to tackle the job."


testimonial David L. Verrill, HUB Angels
"I'd invest five more times with Jothy.


With all due respect, Jothy is not Incorrigible. He is relentless - it's part of his physical, emotional, and professional being. We invested five times, the last couple when there were dark clouds on the horizon. Why? You hitch your wagon to people who are relentless."

testimonial Kaigham Gabriel, President & CEO BioForge
"Jothy is the Patton of start-up founders.


As you read the colorful stories and the lessons learned in this book (be sure to read the seven-sentence 'haiku' of elevator pitches), you will quickly come to realize what I have come to know from working with him. Smart, experienced, willing to change, supremely confident and just plain will not give up. Ever."

"Where have you been all my life?!



Every startup team should have a cofounder with 35+ years of experience to save them from raising the wrong money, hiring the wrong people, and chasing the wrong market with the wrong strategy. Your book Tech Startup Toolkit gave us the critical warnings, strategic models, and practical playbooks - and now this course brings it all to life in an engaging, conversational way. Brilliant."  


More Information

Frequently Asked Questions

When does the program start and finish? 

The program starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.

How long do I have access to the program?

How does lifetime access sound? After enrolling, you have unlimited access to this program for as long as you like, across any and all devices you own. 

What if I am unhappy with the program?

We would never want you to be unhappy! Please contact us within 14 days of purchase for a full refund.

5/7
Still on the fence?

This Is Perfect for You if…

  • You're just starting your founder journey and want guidance from someone who’s done it—successfully and not.
  • You’ve built an MVP or early product and need to turn it into a real, profitable business.
  • You’re struggling to find product-market fit and aren’t sure if your one customer means you've nailed it.
  • You know your team matters but aren’t sure how to build, grow, or lead the right one.
  • You want real-world startup advice from someone who’s been in the trenches—not just theory or hype.
  • You’re determined to beat the 8-out-of-10 failure rate and want to stack the odds in your favor.
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